UpUp

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General Ratings

UpUp Sweepstakes Casino Review

UpUp Casino launched in July 2026, identifying Australia-based Infinity Up Pty Ltd as its operator.

The brand gets most of the basics right, with a 1M GC + 2 SC no-purchase bonus, 50% extra coins on selected first-purchase deals, and a great selection of games from big studios like Nolimit City, Betsoft, and 3 Oaks. In fact, with close to 4,000 titles, there’s a great deal of choice here.

There are still a few things worth looking into before you commit to playing, though. Help resources are limited, there’s no live chat, and the $100 minimum redemption is on the high side. Plus, things get a little squirrelly when it comes to Bonus SC playthrough requirements.

Some things have changed since launch, too, so I’ve put together this review to cover the good and bad parts of UpUp Casino, including its bonuses, games, payments, and the other details you should understand before playing.

Legal States

UpUp Casino uses geolocation technology to determine whether visitors can register and play, and availability can change as the platform updates its rules. Basically, always check the site’s current restrictions before registering.

At the time of writing, the restricted states are: California, Connecticut, Delaware, Idaho, Indiana, Louisiana, Maine, Michigan, Mississippi, Montana, Nevada, New Jersey, New York, Tennessee, Washington, and West Virginia.

You must meet the platform’s 21+ age requirement to sign up too.

How UpUp Social Casino Works

UpUp uses the standard dual-currency sweepstakes model: Gold Coins (GC) are for fun play, while Sweeps Coins (SC) can be redeemed for cash prizes once you meet the relevant requirements.

One thing worth knowing is that UpUp splits SC into two types:

• ‘Unplayed SC’
• ‘Bonus SC’

SC included with a Gold Coin package go into your Unplayed balance, while any extra promo-derived SC are classed as Bonus SC. Both have a 1x playthrough requirement, although higher requirements can apply to certain bonus promotions.

There’s also a catch when it comes to which games count toward playthrough of Bonus SC. Under the current rules, slots contribute 100%, while every other listed game category contributes 0%. So if you’re trying to clear a Bonus SC requirement, you’ll need to play slots only.

And there’s another restriction to be aware of: Plinko, Crash, Hi Lo, Heads & Tails, Blackjack, Roulette, Baccarat, Craps, Dice/Sic Bo and Dragon Tiger all have a 1.5x minimum redeemable multiplier. This affects winnings from Unplayed SC, so if a round pays less than 1.5 times the total SC wagered, the winnings attributable to Unplayed SC stay in that balance rather than becoming redeemable. Slots don’t have this extra requirement under the current rules.

So, basically, slots are your only option for clearing Bonus SC playthrough, while certain other games have an extra 1.5x threshold before winnings from Unplayed SC become redeemable. Each game’s contribution and minimum redeemable multiplier are shown in that game before you play.

Finally, the minimum redemption at UpUp is 100 SC ($100), so you’ll need to build up enough eligible SC before you can cash out.

UpUp Casino Bonuses

UpUp Casino gets things going with a 1M GC + 2 SC no deposit bonus (KYC required). This offer seems to change often so make sure to check the current deal before you sign up.

The site also offers first-purchase coin packages. These are boosted bundles for new buyers, and, at the time of writing, the available deals are:

• 140,000 GC + 14 SC for $10 (40% extra)
• 750,000 GC + 75 SC for $50 (50% extra)

There’s also an ongoing deal in the coin store offering 2.1M GC + 210 SC for $200, giving you 5% extra coins.

Bonuses Review

Several promotions for existing players are available on the platform. Let’s briefly cover them below.

• Daily Streak: UpUp Casino has a progressive daily login bonus, meaning the total of free coins goes up as you consistently log in.
• Spin Wheel: The site also has a spin wheel with a top prize of 20 SC. This is the maximum prize available from the wheel, rather than a guaranteed reward on each spin.
• Weekly Boost: Players can receive a 5% boost on eligible purchases from Monday through Thursday.
• Refer-a-Friend: The UpUp referral program offers 100,000 GC + 10 SC once the friend spends at least $25 on coin packages (cumulative). The program also includes recurring referral commission linked to your VIP status.
• VIP Program: UpUp has a VIP program with rewards available from the Silver tier onwards. This includes up to 14% coinback, but to reach this kind of thing you’ll need to ascend to the higher levels. The site is reportedly also developing a new rewards scheme, expected to include leaderboards and missions.
• AMOE: Players can get 1 free SC by submitting an online AMOE request. This makes it relatively easy to claim, although you can only submit one request per month, and the total number of AMOE prizes across the site is subject to a maximum of 100 SC per month.

Promotions & Bonus Assessment

UpUp Casino-Style Games

UpUp Casino actually has over 3,900 unique titles from 30+ providers once you start digging into its depths.

Of course, slots are the main type of game on offer, but there’s amazing variety with the other game types, like instant wins, scratchcards, table games, live dealers, game shows, fish shooters, bingo, and plinko.

Nearly a quarter of the portfolio is reserved for KA Gaming (almost 1,000 games). While this brand’s slots can feel a bit repetitive, its fish games are rock-solid. Hacksaw is one of the more versatile providers on this list, as it supplies UpUp with bonus buys, video slots, scratchcards, and instant win games – I spotted nearly all titles from the Dare2Win series.

UpUp Casino gets its live social casino titles from ICONIC21 and Evolution. There’s enough variety for every taste, as you can choose from game shows, blackjack, poker, baccarat, roulette, and niche games like BacBo, Sic Bo, Bau Cua, and classic Dice.

Games and Software Review

You can browse all games at UpUp Casino before registering with plenty of easy-to-use filters, but no demos are available – you must sign up to play.

Lobby cards look nice and clean but have no additional info such as volatility or RTP rates. There’s just a heart icon to add the game to your ‘Favorites’.

Games Assessment

UpUp Casino Banking

UpUp supports tried-and-true banking options for purchases and redemptions.

You can purchase GC packs with credit cards, Apple Pay, GPay, Cash App, and even various types of cryptocurrency. Then, when it’s time to submit a redemption request, you can do so via bank transfer (ACH or RTP) or push-to-card.

The minimum redemption requirement is set at 100 SC.

Payment Options Review

Your wallet is in the top menu, as always, plus there are two dedicated ‘Buy’ and ‘Redeem’ buttons in the main menu for purchases and redemptions at UpUp Casino.

As noted previously, the standard 1x playthrough applies, with the platform reserving the right to add a higher rate in any applicable promotion terms. Also, you can submit only one request per day for up to $1,000, with no additional pending requests permitted.

Payments Assessment

Is UpUp Casino Legit?

UpUp Casino is a new sweepstakes casino that launched in July 2026, operated by Infinity Up Pty Ltd, an Australian company incorporated in February 2026.

The brand’s launch announcement names Angelina Upton as its founder, although there’s not much public information available about her background or experience in the industry. We can see that the company is based outside the US, but other major sweeps operators, including VGW and Sweepsteaks, are based in Australia too, so this isn’t a red flag at all.

Newness does work against the brand, and I’d like to see it build a longer track record before giving it a stronger recommendation here.

That being said, UpUp has the basics in place, including RNG-tested games, a 21+ age restriction, T&Cs and sweeps rules linked in the footer, mandatory KYC, and SSL encryption.

Company and Safety Review

UpUp Casino has claimed its Trustpilot profile, but there’s not much activity there yet. The good news is that it responds to all comments and doesn’t appear to be farming fake reviews.

Safety Assessment & Trust Score

UpUp Casino Customer Support

Email is the primary communication channel to reach the UpUp Casino support team. There’s no live chat, but there is a dedicated ticketing system/contact form that works the same as sending an email.

I received replies within 30 minutes to 3 hours, which is not bad but a bit time-consuming compared to live chat communication. Replies were concise and to the point, but never signed by individual support team members, always by the ‘Customer Service Team.’

The Help Center looks decent too, with clear and concise replies to a dozen questions and links to the relevant pages.

Contacts Review

Support Assessment

UpUp Casino UX

I could easily access most of UpUp Casino’s features on desktop and mobile. Instead of taking you on a tour of what I liked and disliked, I’ll summarize my experience in a few key points:

• Registration: The form looks simple enough, but the site has yet to implement Google or Facebook Authenticators. A clean signup with your email address is the only option.
• Lobby & Design: The green-on-green vibe looks fine, but I wouldn’t say the site design is polished. The sidebar lacks several filters, and the graphics feel a bit generic.
• Games: It’s smooth sailing once you realize that shortcuts and provider filters are in the Search menu, but it took me a few minutes to figure out how to navigate the main menu.
• Mobile experience: No social casino apps, but the platform works the same on mobile and desktop with a bottom-row menu to boot.

Accessibility Review

UX Assessment

UpUp Sister Sites

As verified by the support team, UpUp Casino has no siblings and is the team’s first venture into the world of sweeps gaming.

That’s why I’ll compare it with some other sweepstakes casinos we’ve personally tested. Let’s look at the table below.

Comparison

How It Stacks Up

UpUp Casino compares well with many other sweeps casinos launched around the same time, particularly when it comes to the game lobby. It’s huge and varied, although there’s one important catch if you’re mainly playing with Bonus SC: non-slot games don’t contribute toward playthrough requirements. This isn’t unheard of in the sweeps space, but it’s certainly not the norm.

As you can see in the table above, UpUp offers more SC in its signup bonus than other comparable sites. However, it falls far short of some of the more established sweeps brands, like Stake.us and Fortune Wins.

Our Experts Verdict

UpUp Casino has made a decent start since launching in July 2026. There’s a huge selection of games to get stuck into, a reasonable range of bonuses, and plenty of little extras to keep things ticking over, from daily rewards to VIP perks.

That said, there are a few things that stop us from getting too carried away, and the biggest sticking point is the way SC works. Only slots count toward Bonus SC playthrough, while other games have an additional 1.5x requirement before winnings from Unplayed SC become redeemable. The $100 minimum redemption is another drawback, especially if you’re just starting out and building up a balance.

UpUp is also still finding its feet as a new operator. The game library is impressive, but the lack of live chat could become frustrating if something goes wrong with your account or a redemption. We’d also like to see the platform build a longer track record before drawing firm conclusions about how reliable it is over time.

For now, you can claim the UpUp Casino no deposit bonus and maybe even the cheaper first purchase option – you’ll end up with 1.14M GC + 16 free SC for $10. If slots are your jam, there’s enough here to play and hopefully even redeem a prize or two.

FAQs