iGB L!VE London is a major trade show for the iGaming industry, and the SweepsKings team is on-site, representing our brand and connecting with operators and developers old and new.
The event runs from July 1 – 3 this year, with around 15,000 participants and hundreds of exhibiting businesses.
We’ve attended plenty of talks and sessions covering topics like responsible gaming and regulatory developments – areas we consider vital to stay up to speed with as the pace of change in the industry continues to accelerate.
Another highlight has been meeting in-person with many of the sweepstakes brands we collaborate with. In fact, one of our most prominent partners shared news of an upcoming app launch, which is a big step forward, and we’ll be excited to review it once it’s fully ready for release.
We also saw initiatives from other partners, like Casino.click’s on-site tournament based on its exclusive Playnetic slots aimed at boosting brand awareness. We learnt that new platform, The Win Zone will likely exit beta by the end of August too, and we’ve had productive discussions with various partners around structuring welcome offers to drive more sustainable user acquisition.
And it’s great to know that more than 10 fresh brands are set to launch this summer, including a standout operator with a premium three-letter domain. That will be backed by a seasoned European team with plenty of industry experience.
Of course, no show is complete without testing out new releases, and we’ve spent time with some of the most promising slots and fish arcade games scheduled for the coming months.
As with iGB Affiliate Barcelona which we attended earlier this year, iGB L!VE London is a great event for anyone serious about the future of iGaming. SweepsKings is always glad to be part of these shows and raise awareness about the sweepstakes and social casino industry!
Author: Mike F.
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